[seanmcdirmid]

Yes, the Apple Watch DB factor is that it is expensive relative to very cheap watches, but cheap enough to be universally recognized.

When the watch is new, there will be a period of time where early possessors are seen as douche because of from those that want but don't have yet. However, in a few months, it will just become another watch that you either have if you want, or just don't want.