[demachina]

On the other hand Apple, Google, Faceobook, Twitter, Amazon and LinkedIn are increasingly sucking all of the oxygen out of the rest of the software ecosytem. Software developers are increasingly being painted in to a corner where all the users are sitting on those platforms all the time and unless you are there too its really hard to get eyeballs to look at your software.

Developing for the open web and trying to get people to websites in the current mobile/social era is increasingly brutal unless you are willing to be completely dependent on a handful of big companies.