[whysonot]

Does this read like an advertisement to anybody else?

[kayman]

I find myself wary of these types of articles.

As people become desensitized to clicking on ads, these articles seem to be the new ads.

[tombrossman]

Perfect example right here, which is an Ars Technica "article" from their new UK site, brought to you by a certain Microsoft product which just so happens to be worked in to the story. http://arstechnica.co.uk/features/2015/05/ken-fishers-travel...

[dublinben]

ArsTechnica has always been a leader in sponsored articles. You can pretty much tell what any new product article will say, based on the company behind it. Most of their authors have a pervasive pro-Apple bias, with the notable exception of their resident Microsoft fanboy, Peter Bright.

[cortesoft]

Yeah, "powerhouse" kinda gave it away.

[ojbyrne]

On that note, when I went to the page, I thought I was on Lexus's site, because of the huge ad at the top of the page.