[choppaface]

To be fair, I know some of the co-authors and I'd say they're pretty sharp at data science. However, this book highlights something they're not so sharp at: self-promotion.

I believe this book is meant to be a gag in the way the original Facebook Brogrammer store was meant to be a gag. And, similarly, the authors are going to learn the consequences of having a lot of people take the gag seriously.