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by Jolijn
4065 days ago
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In business terms, you could consider giving a cut to the modders a marketing expense (you might sell more because the mods increase the value of your game, perhaps?). But you can also consider it as providing a platform that modders exploit commercially, and you can squeeze them as much as is sensible in any commercial relationship. I think the number of people buying a game because of a mod is rather small, so business people will see things more from the second viewpoint. |
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Better yet - from another post here:
> "How many copies of Arma 2 were sold explicitly because of DayZ? How many copies of Half-life were sold because of Counter Strike? Warcraft 3 and Dota? etc."