[bbcbasic]

You need a big audience. If you have one you can even get away with something like this: http://www.warriorforum.com/warrior-special-offers/ :-o

[0sense]

We are starting from small :) But we will see as we dont have a big audience. Its a chicken and egg problem, so what we are doing is doing a bit of customer development first. We are also talking with product owners for exclusive deals.