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by jgrall 4069 days ago
Developer of @justlanded here :) Thanks for appreciating our landing page – @partlysean did a great job on it. We also recently released Patchmania which has a neat landing page you might like: http://getpatchmania.com

Honestly, because we're an app company rather than an e-commerce or SaaS company, a lot of the effort we put into these pages is largely for the benefit of the press (who often research apps on desktop). The vast majority of end users discover our apps through the App Stores themselves, so we put even more effort into our icon, screenshots, app preview, description, keywords etc.

As for conversion rates, sadly Apple hasn't opened up any analytics to developers for their actual App Store product pages (even though they announced they would a year ago at WWDC), so what users are doing when browsing the actual stores is largely a black box - we have no idea how many people view our app store previews or screenshots etc. or even where they came from (many deep-linking schemes we've looked at are pretty brittle or don't work at all).

Conversion rates on the website landing pages are pretty good - there's not much else to do on those pages than download the app, and chances are you came there with that goal.

4 comments

OT, but I just wanted to say that I LOVE justlanded. It's one of the most useful apps on my phone.
I didn't realize this is an active project that happens recently until you reply. It looks nice but in a 2 year ago way. You demo is in iOS6, that is so ancient. I would immediately get turned away by it
It's true that Just Landed hasn't been updated for a while. That will change later this year. We've been working on Patchmania (http://getpatchmania.com) for 2 years, which launched recently.

Honestly, if you're reacting to the video showing iOS 6 I think you're probably focusing on the wrong thing.

It's a very nice looking page, but it really should have some indication that it's iOS only.
Yeah, I'll probably swap our download button for an App Store badge when we next update it. Sadly it's unlikely that I'll ever build an Android version – can't make the economics work.
Are you allowed to share website conversion rates? Just wondering...