[O____________O]

The UI colorizer is what I thought of immediately, too.

If we took a poll I suspect the majority would be thinking of the Amazon service

That's just personal projection, and is as irrelevant as an argument beginning with, "I think most people would agree that..."

Personally, regardless of Amazon vs UI hack, I'm really tired of ambiguous naming in tech projects.

[chc]

I'm much more tired of comments on ambiguous naming. There are at least two other people in my city who have my name, and many more who share either my first or last name. Somehow life goes on and this is not a topic of major controversy. But when two pieces of software have similar names, people just can't resist commenting endlessly and upvoting this content-free bikeshedding at the expense of actual discussion.

[O____________O]

There are at least two other people in my city who have my name

I'm presented with information to parse about technology topics daily. Sometimes, I have to search for them and have all sorts of name collisions.

I never, ever search for information about you.

people just can't resist commenting endlessly and upvoting this content-free bikeshedding at the expense of actual discussion

One man's bike shedding is another thousand men's irritating trend. Personally, I very rarely see anyone called out for the trendy names and awful, buzzword-laden non-descriptions that infest projects.

[jakobegger]

Yes! Especially when people use an existing word like 'redshift' as their product name. (It seems to be a popular choice! I remember there also was this astronomy software for the Mac called Redshift.)

Of course, it gets even more ridiculous as the words get more common, eg see recent discussions about 'Paper' or 'Layout'

[ajkjk]

It's not 'just' personal projection, nor irrelevant, if accurate. Obviously you'd have to run the experiment to find out for sure, but it's not meaningless to contribute "I would expect anyone I know to think of Amazon's Redshift first". For someone who doesn't know that others feel the opposite definition is the 'default', it might be useful to find out.