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by fpgeek
4104 days ago
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Is Wal-Mart's markup still bigger than Apple's once you take out the incremental costs of dealing with physical boxes in stores [1]? Considering the substantial markups we see on things like books and DVDs, I suspect not. [1] To be precise we should also take out Apple's incremental (not fixed) costs for delivering apps, but I suspect those are negligible on a per-app basis. |
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