[log_n]

This product looks awesome but since gyms get a lot of their revenues from personal trainers I can imagine it might be a semi-difficult sale. How about putting it in home gyms though? If a home user already has a Kinect and a tv you can probably sell them your software as a really cool high tech logging/safety check pretty easily.

Uh, actually as I think about it the home use is super exciting. If you can build some cool visualization software you can sell it to home gym users as a data-driven workout experience. Good luck you two!

[augustinspring]

Actually, we're working with gyms and letting them and their personal trainers make more money by revenue sharing. There are a lot of talented trainers out there who are underused during off-peak hours, and we're providing a way they can continue to train people in that time.

We're targeting gyms because, frankly, that's where most Americans work out, but we've already had a lot of interest from home gyms, so we're definitely going to work on that as well!

[2muchcoffeeman]

What about athletes and clubs? Lots of sports; running, olympic lifting, archery, fencing etc have used video analysis for a long time. Serious, but not professional athletes who don't have constant access to a coach would probably find this useful as a feedback tool after a session with their coach.