[mdolon]

And if you do have to freelance, make a portfolio online with samples of your work. If you don't have any good samples, make them up for dummy companies. Print business cards that have your contact info and what you do written in plain English. Don't spend money on advertising (especially if you don't have any to start with), rather send messages to everyone you know notifying them of your new offerings and pass out business cards at every opportunity. Use Facebook, Twitter and other social networks to your advantage in spreading the word about what you offer.

I've also heard offering commissions for referrals works but I have yet to get any leads like that (maybe it's just my friends?).