[dasil003]

Simple and easy is not really what I'm looking for in a database. I mean sure those are nice, but they are orthogonal to the important issues, which I'll loosely classify as power. A lot of people flocked to MongoDB based on the promise of ease-of-use plus scalability, but then realized there's no free lunch, and actually learning SQL was a small price to pay for the power of modern RDBMSes. They partied hard with their schema-less designs, pushing code faster than anyone ever thought possible, right up until they learned the purpose and value of data integrity.

This is not to say that Neo4j is just an overhyped fad DB, but saying that the structure is "intuitive [and] simplistic" is not confidence inspiring.