[Supraperplex]

There is another aspect I would like to add to what your wrote. The minimum effort required to win new business and the resources required to do business.

I give you a specific example, I think it makes the point: a graphic designer who went from consultant to freelancer.

When he maintained the consultancy, he also had to keep an office and act as a project manager when third parties got involved. He also had to present for the whole project team. He also had to have a marketing and sales process going and he had to talk to non-technical people.

As a freelancer: none of that, just a laptop and a portfolio website. Of course he had to advertise in his network to get new work and he had to work more for to make the same amount of money. But he had a lot less responsibilities now, which for some is just the better life.