Does anyone have insight into how this fits into the market? I don't understand how this isn't a strictly worse phone (given that people carry phones with them all the time).
It's a phone accessory. It lets you see and respond to things like SMS messages, caller ID, calendar reminders, etc. without taking your phone out of your pocket.
Kind of a small thing, but actually pretty handy when you're walking around or in a meeting or other places where glancing at your wrist is easier or less intrusive than using your phone.
Kind of a small thing, but actually pretty handy when you're walking around or in a meeting or other places where glancing at your wrist is easier or less intrusive than using your phone.
(Plus, it tells time.)
This review goes into more detail: http://thewirecutter.com/reviews/best-smartwatch/