[kailashbadu]

No. it’s not a fraud.

SEO is not a dubious thing in itself. It mostly isn’t a scam the way snake-oil is. It’s proven and established fact that a website can employ a host of legitimate techniques to climb their way to the top of a search engine result page: on-page optimization, terrific and viral content, string of PR activities, buzz marketing etc, among others.

However, the SEO market has no dearth of companies that promise unrealistic results and rip fortune off their clients. They aren’t aware of, let alone be capable of, anything further than submitting a site to a bunch link farms and filling up a web page with unnatural keywords.

There was a time when the field of medicine was swarming with quacks. But that doesn’t invalidates the veracity and effectiveness of medical science itself. A trained physician can do wonders to an ailing body.