How I hoped this worked when I heard about it: Take photo of poster next to a credit card, it extrapolates the size based on the card, and automatically configures the frame dimensions to fit, so I don't have to measure anything.
Nice website and idea. The prices seem reasonable although not a great steal once you add shipping. But the convenience of not finding a store and talking to a person is pretty nice. Although I haven't gotten anything custom framed in a long time so I could be mistaken and it's a better deal than I realize.
We're making a beautiful, high-end frame to order and delivering it within a week. Of course there are cheaper alternatives/materials, but you can easily tell the difference and oftentimes cheap frames will literally fall apart within a few years.
We design and source our own profiles (sustainably-harvested wood) and then make each frame to order in NY using similar tools/materials to any high-end custom frame shop. We have added a few touches to make it easy to open up the frame and mount your artwork inside when it arrives.
Just a thought