[mathattack]

I've dealt with vendors in other situations who felt they had a right to free and open access to the Mother Ship, even when they were competing with it. You can't get around that mindset. The only reason to be angry is when the Mothership makes explicit promises that it backs away from. And given how many platforms bring things in to control the user experience (even AirBnB is taking more ownership of the total experience) this shouldn't come as a surprise to the small players.