[RVijay007]

I'm not sure how well this metric works for Supercell and Clash of Clans. I sometimes play that game, and I can tell you that during the Superbowl, there was an in-app notification sent to all it's players to watch the youtube ad, which greatly increases the number of views of the ad beyond what the other company ads could do.

[driverdan]

> there was an in-app notification sent to all it's players to watch the youtube ad

Mobile platforms really need a way to report spam. Notifications to watch an ad should get apps removed from the push notification system.

[arthurgibson]

Yea, that surprised us that Clash of Clans was #1, but figured it was something to do with it being a mobile product. #2 is Budweiser though.

[doki_pen]

I wonder if that's even a part of Embedly's data set. Is Clash of Clans using Embedly?