It's where the developing war between Amazon and Google starts to get interesting. Google's approach has been to work with existing brick-and-mortar stores via Google Shopping Express, which I suspect means tying into their ordering and inventory systems. That's also more-or-less an attack on IBM (which does a lot of SMB work as well).
Google gets storefronts, merchandise, direct retail, and business knowledge, while Amazon's got to build that, but has a single unified shopping and logistics system.
I'm not sure which is going to win, though I'm betting somewhat on Google.
It's where the developing war between Amazon and Google starts to get interesting. Google's approach has been to work with existing brick-and-mortar stores via Google Shopping Express, which I suspect means tying into their ordering and inventory systems. That's also more-or-less an attack on IBM (which does a lot of SMB work as well).
Google gets storefronts, merchandise, direct retail, and business knowledge, while Amazon's got to build that, but has a single unified shopping and logistics system.
I'm not sure which is going to win, though I'm betting somewhat on Google.