[belorn]

Alternatively, the companies that have products with DRM could be honest in their advertisements and call them what they are: leased products.

If someone rented a Keurig and then went to add modifications, no one here would cheer it on. It's Keurig's machine after all, and private property law dictate the social rules. Renting and buying therefore have different social rules, laws, and morality attached and companies that try to blur the lines should rightfully be ignored.