[igrekel]

Not doing data analytics but selling software that has forecasting with a model that we build and calibrate. We have fairly good performance, recalibrating the same model tales a few seconds but building the model or changing it is never quick.

The effect of these marketing campaigns on would be clients is terrible. They start going after crazy crackpot solutions to gain revenue while they haven't addressed the simplest easy to reach low risk revenue gains. In a a lot of cases integrating complex side effect data costs a lot and provides only marginal revenue gains.