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by motherwell
4164 days ago
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Everyone - repeat after me: SEO DOES NOT HAPPEN IN ISOLATION! I repeat: SEO DOES NOT HAPPEN IN ISOLATION! If one improves a factor on their own site, it doesn't mean that will make a lick of difference in rankings because: 1. That may not be the factor holding a site back, and 2. It may be the site is performing as good as possible because users do not want that type of site in the SERPs. SERP construction - what goes where - has a bigger impact on rankings than any one other factor, e.g. maps vs images versus news, and that has less to do with one's own site, and more to do with user feedback. |
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