[brianjester]

You need either an e-product (e-book, course, membership site with private forums, etc.) or a real product (your consulting time $400/h, a quality product you buy wholesale (from distributer here or from factory via Alibaba) and sell via FBA (Fulfilled By Amazon) through a sales page on your site. (no inventory at your home). You can also generate affiliate sales revenue through product demos, videos, recommendations and a "resources" page on your site, which are affiliate links.

[londonstartup]

Heard about FDA this week, really exciting. This all makes sense. I'd like to do something with quite broad appeal (possibly e-books then, but I have doubts about whether I could create a great community, and as mentioned above I don;t necassarily want to run through someone elses affiliate program, would prefer to creat emy own by going direct, though maybe this would be possible with authors..)