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by austenallred 4159 days ago
There's way more money in this than you think. I pulled in 2-4k/month from adsense from a little Pinterest traffic back in the day, and I wasn't even trying (proof - http://austen-screenshots.s3.amazonaws.com/Home_Google_AdSen...). If you can bump those numbers into the millions, you're really going to cash in. There are little kids selling promotions on Vine that make more than their parents.

Interestingly enough, I find you can either get spammy and low-quality and cash out a lot now, or build a legitimate audience and following, and create revenue that lasts for a long time. The spammier you are, the faster you make money, but the faster it disappears.

There are four obvious ways you can make money from this:

1. Find a good affiliate program, hawk their goods every now and then, and make a small percentage. This is surprisingly hard, but when done right makes a bunch.

2. Drive traffic to a site with adsense. You have to drive more traffic than you would ever believe, but it's relatively secure.

3. Sell tweets/promotion to other folks. This is pretty easy, but obviously you won't have much control over what people are using your accounts for.

4. Create/license what blackhatters call a "panel," and write an automated way anyone can come and use your accounts for a fee. This usually requires a lot of really small accounts, not a few big ones, but even blackhat noobs can make $100/day with a couple thousand accounts doing this (you can buy accounts for cheap). This gives you even less control, and basically turns you into a giant spam bot.

Contact me off-list and I can explain a little bit more in depth how it's done and put you in contact with some good folks (email in bio).

Be sure to check out sites like instafluence.com and sponsoredtweets.com (even celebrities). Legit companies pay a lot of money for promotion from big accounts. I know candycrush was paying over $1/download, and a few people pulled in $10K+/month. There are even people making a few thousand dollars a month selling cheap tweets/posts to places like fiverr.com or seoclerks.com - generally lower quality, higher volume accounts. It sounds like you've figured out how to grow them though, and if you can scale that out you've got a money making machine.

2 comments

Amazing reply, thank you (Grasswire looks amazing, I'd love to hear more!) I somehow don't feel like I should be running an affiliates for other people business, and wonder how much my heart would be in it. I'd prefer to do something more transparent, pointing traffic to my own site (but not competing with those companies that pull in thousands of shops and have data scientists working around the clock, like Lyst) There's a company called the social chain doing this really well (influencer marketing as an agency) they have mulit-mutli millions of UK people in their network. Then there's the audience, who claim a billion people can be influenced by them every month. Woah.
How are you growing the accounts so fast? I started an account last week after reading Austen's awesome book (http://austenallred.com/user-acquisition/book/chapter/instag...),but only grow my following around 30 per day as opposed to 10k. Also I haven't tested out any bots yet.
Once you have accounts with followings they can support each other, RT each other's posts, get reach that way. I think that's how any in-house influencer marketing companies got started, they built Facebook like pages over the last decade then just used them to make new pages. Moviepilot did this also, apparently spending a year building the pages before they built the website! That is brilliant forward thinking. Regarding Insta/Twitter growth from zero, Austin's advice seems pretty solid?
Also would love to get your quick feedback on my niche account. I have some great ideas to monetize it once it gets to some scale that I can share too. Email is gold.sethj@gmail.com
Sent!
WRT affiliate programs, I've never had a problem with an book review that has an affiliate link to buy the book. If you're a plumber, and you found this great robot camera for inspecting pipes, sell it.

I think the main thing, if you're in it for the long run, is to preserve authenticity. It's easy to start seeming spammy.

Yes, totally. I just feel like a lot of e-books are 99p so 10% of that is so small. I guess the upside is 1,000 people could buy it at once, but then you'd need 100,000+ book fans for an ambitious 1% conversion. And even then you'd have to go author direct (so amazon don't also take a cut) which may mean lower quality books, and if people see you promoting bad product, end of brand, maybe.
I'm very interested to learn about internet marketing. Where can I learn the fundamentals and the workflow/process (as in: treat it as a project with measurements and stuff vs get-rich-quick-scheme).
Yeah, me too. Growthhackers.com is good but there are SO many bad posts out there and people self-promoting. Everything on Austen's site here is brilliant: http://austenallred.com/user-acquisition/book/chapter/instag... well worth reading in detail. I may not be the best person to answer this question, may be worth a new self-post for you