|
|
|
|
|
|
by famousactress
4161 days ago
|
|
|
Cory's book is written specifically for the content creators (slash distributors), not the demand side. He handily makes the argument that DRM is an inherently and objectively Bad Thing for them, bar none. The problem is you're presenting a false choice "Release for free, or release with DRM and get paid". In truth, that's not quite what happens. Instead DRM hurts sales, and lack of DRM helps (or at least doesn't hurt) them... and I'd challenge you to find any time-tested evidence to the contrary. |
|
|
The math on this is very straight forward. Very few of the pirates the DRM stops go out and pay instead, but 100% of the customers who don't buy your product because the DRM sucks are actual lost sales. This is basic supply and demand. Offer free chocolate and everyone will be filling up the back of their trucks with it, but charge $1 and you'll be lucky if each person even buys one bar. Even less when it comes out that you've made it hard to eat. Worse, all but the first pirate are getting the DRM-stripped version from the first pirate but all your paying customers are getting the annoying DRM version.
And to add insult to injury, you have to spend money to build and maintain the DRM system -- unless you outsource it to someone like Apple or Amazon, in which case they become a toll collector that sits between you and your customers.
It's like paying someone to chase away your customers.