My first thought was, "So Facebook released Yammer?"
But after some thought...
It will be interesting to see how this will be differentiated from Yammer. Yammer may actually benefit from this ... companies that are considering workplace social networks may evaluate all options, and then realize that Yammer has been out for quite some time and touts over 200,000 corporate customers.
Many companies have Facebook restrictions in place, and I don't see that trend reversing due to this announcement. Yammer, separate and distinct from Facebook, may see a bump due to more companies "being interested" in work place social networks.
I could see FB creating a "whitelistable" domain where you can only access @Work stuff so that enterprises would be happier to use FB@Work. Something like work.facebook.com
But after some thought...
It will be interesting to see how this will be differentiated from Yammer. Yammer may actually benefit from this ... companies that are considering workplace social networks may evaluate all options, and then realize that Yammer has been out for quite some time and touts over 200,000 corporate customers.
Many companies have Facebook restrictions in place, and I don't see that trend reversing due to this announcement. Yammer, separate and distinct from Facebook, may see a bump due to more companies "being interested" in work place social networks.