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by zild3d 4172 days ago
Plenty of markets have a similar effect. If you only take a shallow look into the market you will find the junk that is heavily advertised, but there are always experts/aficionados deeply involved in the craft. And this is true in music as well, I don't see why a "movement" is needed.

millercoors : craft beer

Beats by Dre : Beyer Dynamic

Lipton Tea : loose leaf

top 40 : jazz/metal/classical/progressive rock/...