[zo1]

And this feature can be disabled in the extension:

Tools->AddOns->AdblocPlus Options->Filter Preferences->Allow some non-intrusive advertising

You can untick it, and right next to it are two links. One is to a link describing the non-intrusive ads and the other is to the actual white-list:

https://adblockplus.org/en/acceptable-ads https://easylist-downloads.adblockplus.org/exceptionrules.tx...

I didn't realize this was on for me. But to tell you the truth, I have never seen any of these advertisements. So either they were so unnoticeable/rare or they really were completely non-intrusive.

I personally have no problem with this. As long as they keep the ads non-intrusive as it appears they have up until now, I will continue to allow it as it has made my web browsing completely annoyance-free from ads.