[bhousel]

I got the book at the recommendation of someone else on HN. It's really good.

Basically, his idea is that the traditional product development process doesn't work well for startup companies. He advocates a customer development process where you continuously evaluate your market, instead of just building something and burning through money before you realize there's nobody to buy your product.

[icey]

Thanks, I went ahead and picked up a copy of it based on your recommendation.