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by suzyperplexus 4193 days ago
It surprises me that the company is moving forward with this, when they're so known for being cool in other areas like community programs. http://www.sfbg.com/politics/2014/02/28/twitter-tax-break-be...

It just seems like they're so clearly the most well known "Zen" brand out there. And if this whole thing is about branding, then why not focus on the defensibility of the product rather than the name? Am I being naive here?