[debacle]

Hackers are always going after everyone. A lot of the vulnerability detection is automated, so really if you are vulnerable it's only a matter of time before you are exploited, and if you are a juicy target that timeframe is probably hours, not days.

Sony just seems to have more high-profile cases than others. Media companies tend to have a pretty devil-may-care relationship with security, and Sony has also done a few things in the past to earn people's ire.