[ctdonath]

That's just milking a popular novelty for what it's worth while you can.

Duff Beer could have some staying power from its Simpsons connection, but Angry Birds soda is just not compelling.

[Cthulhu_]

To you maybe, but what about fans that see it in the stores?

Don't underestimate the imagination and enthousiasm of the younger generation, when it comes to Angry Birds, Minecraft, modern Lego, and franchises like that.

Dismissing a successful business because you're not into it is just a bit shallow-minded (or elitist).