[to3m]

See also: http://www.nytimes.com/2012/09/09/technology/valve-a-video-g... - "The few employees who’ve put titles on business cards do so to satisfy outsiders apprehensive about working with people without labels. The same applies to Gabe Newell, one of Valve’s founders."

(no idea whether this is the case here...)

One of my former colleagues had this sort of experience at one job, where his job title was "programmer" (you got this title if you were a programmer; there weren't any others available). He was finding it sometimes difficult to get people to return emails, presumably because he didn't sound important enough. Apparently the last straw was being roundly ignored in a particular meeting with one external company! A swift title upgrade (no changes in responsibility...) fixed all of this.