I love what they are trying to do. The entire scientific publishing industry is messed up and can use any help it can get. I wrote a blog about how terrible the scientific publishing system is sometime back.
The entire academic publishing industry is messed up. There's just as much of a cost issue with arts and humanities journals.
After health care, journal publishing fees are one of the biggest and most regressive 'free market' choke-point costs ever levied on human civilisation.
After health care, journal publishing fees are one of the biggest and most regressive 'free market' choke-point costs ever levied on human civilisation.