[dkei]

Is it a Google specific issue though? I mean there is a policy users could read, they have the dashboard, transparency reports, bug trackers, forums, blog posts, the works, probably more than anyone else offers.

Also there are the many articles the keep popping up about Google with various motivations behind them, I think "people" are more "aware" than you give them credit for.

Also don't you think that data is/are a major part of the functionality of these products? they operate on data, data collection isn't a side effect but it's built into the utility of such services almost by definition.

[rayiner]

At the end of the day, people don't read privacy policies.[1] They depend on intuition: if I watch a lot of cat videos on Youtube, I might get ads for cat products. When your data analysis goes outside the boundaries of what users would intuitively expect based on their knowing,[2] and voluntary interactions with your service, then I think you're on shaky ground.

And no, it's not a Google-specific problem. Google is just the face of this new industry based on privacy-monetization, and the criticism it gets is to be expected based on its leadership position.

[1] And I think it's wrong-headed to infer consent from inaction.

[2] When you're talking about, e.g., Android, many users don't even realize they're interacting with Google services.