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by ivansavz 4223 days ago
The site design is very good. It is light and gets to the point, namely, the pricing: http://www.sultantutoring.com/pricing.html That seems crazy expensive. Who's is the intended audience for this? I certainly don't have 2.5 grand to drop on tutoring... I don't even know what the MCAT is!

The main question visitor have when they land on any site is "Is it relevant for me?" See if you can't put that info above the fold on the landing page. Otherwise, I'm left with the question "Who is Sultan?" and "Is this a Turkish site?"

Apart from that you should think about showing more of the product, e.g. a sample lesson plan, or a screenshot of a tutorial session to help visitors understand what is on offer.

1 comments

Your comment is spot on for a lot of things but arguing you don't know what the MCAT is isn't one of them. It's a niche audience and those who want tutoring for the MCAT would know. Those who don't aren't going to have a need for it.