[habs]

reminds me of an old 'net meme :

Step 1) Make [Facebook game | iPhone app | social network]

Step 2) ????????????????????

Step 3) Profit !

[FreeRadical]

But this guy actually has a revenue stream tied to the game.

[Torn]

Yeah, step (2) is apparently quite well defined :)

[mahmud]

Are you the developer in the story? Your handle "Torn", same as the game.

[Edit: Obviously not. Will leave this here in case someone else has the same question.]

[Torn]

Sorry just a coincidence - I've been using this handle for eons though.

[theycallmemorty]

You'd think so, but it seems like that's where a lot of people get lost.