[sfyp]

The sparsity was intentional. Did you watch the video?

What do you think is missing to establish credibility?

[dwynings]

It'd be helpful to have a "How it works" section with steps.

I'd never rely solely on a video to sell a service, as it takes too long to get your point across.

Even a headline like, "Local Businesses Compete for Your Business" would be helpful.