[verulito]

Shelf stable mayo is disgusting. Make it at home and compare. None of these companies should be able to call their product mayo. Sure they meet the technical definition of mayo, having at least the ingredients that whafro lists, but they also contain a bunch of other crap that significantly alters the texture and flavor. Just Mayo does seem to be even further from real mayo than most of the competition.

I don't see what the big hubub is about. Hellman can pursue all three strategies to win at the same time. Innovate, market, AND sue! Not to defend the system but it's the one we have and I don't blame them for taking advantage of it.