[neurobro]

Product placement, augment digital content with tangible products, live venues, crowdfunding, crowdsourcing, build upon existing content (like Hollywood does every time they steal from Shakespeare or Homer), develop proprietary means of reducing production costs, sell cameo spots to fans, invest in the next wave of distribution infrastructure, interactive/custom content.

I'm not particularly creative, so I'm sure a creative person could come up with a better list.