[drfritznunkie]

As anyone who's done any level of enterprise support knows is that people hate email, but absolutely freak out when there is the smallest problem with it. For awhile I had my staff attempt to work in a lesson on email during tech orientation for new employees, the problem is that everyone thinks they know how email works, so they'd just tune out. Try explaining the concept that successfully "sending" an email only means that the local server has agreed to accept it, it doesn't mean that the recipient received it and see how far you get. Trying to fix email is a lot more complicated than some fancy pants Framework-Of-The-Moment application purporting to declutter your inbox, it actually is going to involve somehow getting people to understand, at a basic level, how their email gets delivered.

I think the lowest hanging fruit is simply making it easier for the hoi polloi to connect to their accounts easily. NO ONE does a good job with this, not Apple, not Google, not Thunderbird, not Outlook, NO ONE. I've done more freelance work (at absurd rates) simply fixing email client setups than anything else and just making sure that all my client's devices are setup the same. This should be trivial, but it's not.

And don't get me started on all the fantastically crappy email providers out there. I'm looking at you Godaddy, your craptastic email service has wasted more of my time in the past month than I care to think about.

Go Fastmail!