[RosieA]

Its an article headline, so absolutely intended to be click-happy and instigate two things: 1 - interest from as many people as possible 2 - discussions and disagreements like this!

To be fair, this isn't a sales pitch but a guest post on our blog! ;-)

We present a number of companies and bootcamp angles in the article, to each their own how they "sell" the mission, or as some would call it "the dream". In our case we paint a picture of the ideal but crack down pretty hard when on boarding potential students about their goals and expectations.

I could of course be "just saying that", but we're an education company. Drop outs and sucky results aren't really our thing!