Disregarding the legal issues, warning other customers of such behavior is pretty much a moral duty - keeping mum, as you propose, would be a shameful behavior and if everyone did that way then we'd have a worse society.
Maybe. But 9/10, we get a hate mob fueled by a one-sided story by someone who feels "offended".
There isn't enough punishment when it's all based on false information. In fact, there's none. If I was the target, I would be personally ruining the lives of the people that started it. It would be my moral imperative.
look at what happened with notch and minecraft. Silly children that couldn't get their own way decided to get the masses sending him shitty and hateful messages, which eventually led to his quitting/selling to microsoft.
There isn't enough punishment when it's all based on false information. In fact, there's none. If I was the target, I would be personally ruining the lives of the people that started it. It would be my moral imperative.
look at what happened with notch and minecraft. Silly children that couldn't get their own way decided to get the masses sending him shitty and hateful messages, which eventually led to his quitting/selling to microsoft.