[canterburry]

I used to work at a company that among its many offerings, provided the capabilities of EasyPost.com to it's enterprise clients. They could have simply spun out a team of 5 devs and have a mature EasyPost on day one and probably attracted a larger customer base than they had. However, that was simply not their roadmap nor customer segment they targeted.

Just because a large company has a similar product doesn't mean you are their competition or they are yours. But, you have to do your research.

The very same company also runs the worlds largest black car service for the enterprise and didn't think Uber was a competitor since Uber didn't focus on the enterprise space. I am pretty sure Uber is eating their lunch now.