[captk]

Thanks - that's always been my guiding tenant as an entrepreneur - start a business that makes money right away.

Our primary marketing is currently focused on the business owner, since they're the one that pays us for the subscription. However, we are launching a feature that lets buyers refer other businesses in exchange for Amazon gift cards ("Like buying this way? Tell your other suppliers!")

Good thought on going after the 4HWW community - this is perfect for a sub-10 employee business that doesn't have a lot of manpower to waste on pushing paper.