[7952]

The real killer app for contact-less payments are not the big wall mart grocery shop. It is small payments that would usually need cash like a sandwich or magazine. These are also the kind of shops where loyalty schemes can be important. Think of the small coffee shop handing out "fifth cup of coffee free" cards. Think how easy it would be for apple to roll out loyalty schemes or promotions and absorb the cost into the transaction fee.

[deong]

I agree, but all the little coffee shops and convenience stores are more likely to adopt a new payment scheme if it becomes ubiquitous, and for that, it has to be adopted by the Wal-Marts and Best Buys of the world.

[feld]

Every other solution for this currently sucks. Someone needs to do it the right way. It's possible that Apple could do it better.