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by adnrw 4302 days ago
I think this is a key point that's further backed up by Apple's recent hiring of people from the high-end fashion space.

It certainly seems to me that Apple aren't even trying to directly compete for the audience that Android Wear attracts.

Ben Thompson[1] has been talking for months about Apple moving properly into the luxury goods sector. The Watch seems like their first real push in that direction.

[1]: http://stratechery.com

1 comments

I agree. Hiring Angela Ahrendts away from Burberry was a strong sign!