[randomflavor]

I do not agree - they never even got close to the point of this being a tech heavy logistics play. 26 order on v-day does not require much tech. Maybe some paper and pencil and a spreadsheet if you feel so inclined. I agree that if he got a ton of orders and had the market excited for it - he might have failed from a logistics problem of not being able to serve the customer effectively, killing the brand.