"There's a big strategic risk in you guys offering web hooks: it facilitates competitors piggybacking on your event detection and building high value response services that compete directly with your own. In other words, you become a piece of costly-to-maintain middleware and others capture the real consumer value." -- https://news.ycombinator.com/item?id=4344335
In other words, something like webhooks hurts the bottom line of this "open platform" (quote from OP.) Maybe IFTTT is only useful because a lot of the services it consumes don't make it easy to do these things, because it would diminish their own value. It's greedy walled gardens all the way down.
In other words, something like webhooks hurts the bottom line of this "open platform" (quote from OP.) Maybe IFTTT is only useful because a lot of the services it consumes don't make it easy to do these things, because it would diminish their own value. It's greedy walled gardens all the way down.