[abraxasz]

If so this should really have been made clearer in the press coverage because it is very different from the way I and probably other people understood it. I understand that soundclound would need a way to make money, and what you describe seems like a very reasonable way to proceed. However, a youtube-like or spotify-like ads system would likely be much harder to sell to users.

[tripzilch]

I guess they haven't made it clear because while this is how it works now, but they don't want to set any expectations of that not changing for the future.